It doesn’t matter if you are starting a new business or trying something new in your business – often the getting started part is the most difficult.
What do I mean exactly?
What I’m saying is that we hold back. We stay in ‘research’ mode – you know, looking at how others are doing their marketing, their websites, their offers – all of it. We stay in a place of gathering information on how we think that we should do things.
So what is wrong with that?
Well good heavens, I don’t know about you, but the last time I did I little research – I got stuck in the thick of it. I mean just google the phrase, how to start a coaching business, and look what pops up. There are hundreds of thousands of sites that teach and give examples.
And then there is a subtle shift that occurs while we are knee-deep in research mode – we begin to compare ourselves to others that ‘appear’ successful.
We start saying things like:
“I could never do that.”
“My website will never look that good.”
“Look how much her clients love her – I will never be that good.”
And the list goes on and on and on and on …
Then, instead of research mode – we are majorly stuck in procrastination mode.
Seriously, it is absolutely amazing to me how much we sabotage ourselves as business owners. Even when we have big dreams and visions – we can talk ourselves right out of taking action, because we don’t feel good enough.
But I’m here to tell you otherwise – to argue with your inner voice.
YOU ARE GOOD ENOUGH!
You are you, not anyone else.
You have gifts and services to offer this world.
People are waiting for you
to get out of your own way and make things happen.
Here’s a little tip to help you stop this cycle – when you find yourself doing more than an hour of research, STOP. And if that means setting an alarm so that you know to stop, do it.
Pause and take a second to pay attention to your inner voice.
What are you telling yourself?
What kind of self talk is going on in there?
Is it time for a redirect?
An hour of research is often plenty of time to gather the information you need to figure out what you like and what you don’t like. Any more than that and you will end up confused and feeling like crap.
And whatever you do – when it comes time to implement, be sure to do what feels good, not what you think you should be doing.
Sometimes it can feel so tough to move out of research and into implementation.
However, know that it doesn’t need to be perfect – you can perfect it as you go. Just push yourself to take action or you will stay in limbo. Whether that means hiring someone to implement or a coach to push you – do it!
This is one of the hardest things to do in your business – and believe me it will keep popping up each time you want to change things up or step up your game – so do what you gotta do to move forward – your people are waiting for you!
